A. Sign Face Area.

1. The area of a sign enclosed in frames or cabinets is determined by measuring the outer dimensions of the frame or cabinet surrounding the sign face (Illustration 1). Sign area does not include foundations or supports. Only one side of a double faced or V-shaped, free-standing sign is counted.

2. For signs on a base material and attached without a frame, such as a wood board or Plexiglas panel, the dimensions of the base material are to be used in the measurement unless it is clear that part of the base contains no sign related display or decoration.

3. For signs constructed of individual pieces attached to a building wall, sign area is determined by a perimeter drawn around all the pieces (Illustration 2).

4. For sign structures containing multiple modules oriented in the same direction, the modules together are counted as one sign face (Illustration 3).

5. The maximum surface area visible at one time of a round or three-dimensional sign is counted to determine sign area.

6. For signs incorporated into awnings, the entire panel containing the sign is counted as the sign faces unless it is clear that part of the paned contains no sign related display or decoration.

B. Clearances. Clearances are measured from the grade directly below the sign to the bottom of the sign structure enclosing the sign face (Illustration 4). (Ord. 99-O-25 § 5.8, 1999)